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GOAA Unveils Lofty Revenue, Small Business Goals

The Greater Orlando Aviation Authority (GOAA) will strive to increase non-aeronautical revenue by 30% and launch a business incubator to increase the number of small businesses working with MCO by 40% by 2030, the organization said in unveiling its new strategic vision released this week. 

The GOAA said the strategic vision is designed to guide the future of Orlando International Airport (MCO) and Orlando Executive Airport (ORL) over the next decade. The vision is centered around four foundational pillars: customer experience, community, infrastructure and people. 

“This vision focuses and unites everything we do around one core purpose: delivering an exceptional experience for everyone who passes through our airports,” said CEO Lance Lyttle. “We’re creating spaces that are more welcoming, efficient and enjoyable, from the parking areas to the gate, so that every step of the journey feels seamless.” 

The organization said it is determined to meet the goals set forth in the strategic vision document – the efforts will be supported with a $5.9 billion MCO Capital Improvement Program and a $84.2 million ORL Capital Improvement Program. 

The customer service goal involves taking on activities and projects necessary to achieve a 5-star Skytrax rating. By 2035, the GOAA wants to activate 60% of current vacant real estate assets at ORL while maximizing revenue.

Community pillar goals include developing at least one new carbon processing facility and completing an FAA-approved, on-airport AAM vertiport by 2030. The 30% increase in non-aeronautical revenue, compared to the revenue figures recorded for 2025, is also included in this segment. 

For infrastructure, the GOAA intends to increase available public parking by 8,000 spaces, complete the construction of a new baggage handling system for Terminals A and B, complete Airside 2 gate expansions, incorporate additional passenger conveyance in Terminal C from Palm Court to Gate C230 and, by 2035, complete Terminal C, Phase 2 construction. 

Finally, on the people front, GOAA intends to launch a fully operational business incubator at MCO to “drive innovation and strategic growth,” including increasing the number of small businesses working with MCO by 40%. The airport system also intends to increase baseline employee engagement scores by 20% by 2028, from 2025 numbers, to attain an employee engagement score of 90% within five years.

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