Only 26% of Canadians plan to escape the cold winter weather by traveling south to the United States this winter, a new survey shows. That’s a 37% drop from previous years, according to the Travel Health Insurance Association of Canada, which conducted the research.
Among travelers aged 61 and older, the drop is more severe. These individuals are commonly known as “snowbirds” due to their affinity for heading south to warmer climates during the winter months. Just 10% of the 61-plus demographic responded that they intend to visit the U.S. this winter, a 66% decrease from 2024.
Younger travelers are still inclined to visit the U.S., the survey showed, with nearly 45% of those aged 18-34 planning visits.
Travel from Canada to the U.S. has been down significantly since U.S. President Donald Trump took office in January. Now, among “snowbirds”– many of whom typically stay in the U.S. for a month or more – plans are shifting. The survey – the 2025 Winter Smart Traveller Survey – cites multiple reasons why Canadians are still reticent about crossing the border. More than 40% of survey respondents said they are worried about rising travel costs, and a nearly equal number said political tensions are impacting their decision. Nearly 30% are concerned about exchange rates and 20% said safety concerns are an issue.
New U.S. entry rules have also been cited as key reasons that Canadians are choosing to travel to other destinations or just stay home. Beginning December 26, the U.S. will require biometric registration and a $30 border fee for non-citizens staying more than 30 days.
“We’ve certainly seen a move by some to get away from ownership or long-term rentals in the U.S. in favor of the Caribbean or Mexico,” said Will McAleer, executive director of the THIA. Southern Europe is also a popular destination, the organization said.
